{"id":38777,"date":"2026-08-11T15:24:27","date_gmt":"2026-08-11T10:24:27","guid":{"rendered":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/?p=38777"},"modified":"2026-08-11T15:24:27","modified_gmt":"2026-08-11T10:24:27","slug":"gta-6-90-ultimate-edition-outselling-standard-version-reveals-take-two","status":"publish","type":"post","link":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/?p=38777","title":{"rendered":"GTA 6 \u00a390 Ultimate Edition outselling standard version reveals Take-Two"},"content":{"rendered":"<p><script>\r\n  atOptions = {\r\n    'key' : '644b717812d811d6a1c1fc5b6ccd6fa6',\r\n    'format' : 'iframe',\r\n    'height' : 90,\r\n    'width' : 728,\r\n    'params' : {}\r\n  };\r\n<\/script>\r\n<script src=\"https:\/\/www.highperformanceformat.com\/644b717812d811d6a1c1fc5b6ccd6fa6\/invoke.js\"><\/script>\r\n<br \/>\n<\/p>\n<div>\n<figure class=\"img-container shareable-item wp-caption\">\n<div class=\"img-wrap\">\n\t\t<img fetchpriority=\"high\" width=\"646\" height=\"410\" src=\"https:\/\/metro.co.uk\/wp-content\/uploads\/2026\/06\/SEI_302679203-dcc6.jpg?quality=90&amp;strip=all&amp;w=646\" class=\"article-image wp-image-28905734\" alt=\"Screenshot of Lucia and Jason's GTA 6 Vice City pre-order bonus outfits.\" decoding=\"sync\"\/>\t<\/div><figcaption>People really want these \u201980s outfits (Rockstar Games)<\/figcaption><\/figure>\n<p>Take-Two Interactive has revealed most people are \u2018skewing\u2019 towards the <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/grand-theft-auto-6\/\">GTA 6<\/a> Ultimate Edition, as the company rules out <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/christmas\/\">Christmas<\/a> discounts.\u00a0<\/p>\n<p>The price of GTA 6 had been the <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/07\/15\/gta-6-price-ridiculous-says-analyst-they-charging-200-29141395\/\">source of much dread<\/a> ahead of its announcement, but it turned out to be more reasonable than expected.\u00a0 <\/p>\n<p>When pre-orders opened on June 25, Rockstar confirmed GTA 6\u2019s standard edition costs \u00a369.99, in line with other AAA games like Call Of Duty, while the Ultimate Edition costs \u00a389.99. The latter comes with a bunch of Vice City cosmetics and a one month GTA+ subscription.\u00a0<\/p>\n<p>Take-Two Interactive has <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/08\/07\/gta-6-pre-orders-astonishing-says-take-two-cancels-unannounced-game-29323844\/\">described the initial pre-order numbers<\/a> as \u2018astonishing\u2019, without giving any specifics on figures. Now, the company\u2019s CEO, Strauss Zelnick, has said more people are looking to buy the more expensive version.\u00a0<\/p>\n<p>In an interview with <a href=\"https:\/\/www.youtube.com\/watch?v=CJUBFzFkfpE\">CNBC<\/a>, when the interviewer suggested pre-order numbers were evenly split across both editions, Zelnick said: \u2018Actually, it is skewing more to the premium edition. <\/p>\n<p>\u2018That might be a reflection of the fact that the most avid consumers are the ones who are pre-ordering now.\u2019 <\/p>\n<div class=\"factbox\" data-ico=\"factbox_article\" data-track-module=\"factbox_article\">\n<h2 class=\"factbox-title\">\n\t\t\t\tExpert, exclusive gaming analysis\t\t\t<\/h2>\n<div class=\"factbox-content\">\n<p>Sign up to the <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/newsletters\/game-central\/\"><strong>GameCentral newsletter<\/strong><\/a> for a unique take on the week in gaming, alongside the latest reviews and more. Delivered to your inbox every Saturday morning.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<p>The Ultimate Edition is only available digitally, so there\u2019s little reason to pre-order it because \u2013 unlike the boxed standard edition copies with download codes in \u2013 there\u2019s no fear that supplies will be limited at launch.<\/p>\n<figure class=\"img-container shareable-item wp-caption\">\n<div class=\"img-wrap\">\n\t\t<img width=\"646\" height=\"363\" src=\"https:\/\/metro.co.uk\/wp-content\/uploads\/2026\/06\/SEI_302711905-b300.jpg?quality=90&amp;strip=all&amp;w=646\" class=\"article-image wp-image-28909915\" alt=\"GTA 6 screenshot of Lucia and Jason\" decoding=\"async\" loading=\"lazy\"\/>\t<\/div><figcaption>The Ultimate Edition comes with extra cosmetics (Rockstar Games)<\/figcaption><\/figure>\n<p>Later in the interview, Zelnick was asked about holiday discounts, with GTA 6 set to launch just before <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/black-friday\/\">Black Friday<\/a> and Christmas. Unsurprisingly, Take-Two and Rockstar likely won\u2019t offer a price reduction, but Zelnick says other retailers are welcome to.\u00a0 <\/p>\n<p>\u2018We obviously establish our pricing, and storefronts can do what they wish,\u2019 he added. \u2018We don\u2019t have any capability to control that. So if they reduce their price, they reduce their margin on the sale.\u00a0 <\/p>\n<p>\u2018There are situations where certain retailers will price down to drive demand for other things they will sell. I can\u2019t tell you what will happen. I will tell you we preserved our pricing on <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/grand-theft-auto-v\/\">GTA 5<\/a> for a very long time, much longer than a standard release of an entertainment property.\u2019 <\/p>\n<p>While you can buy boxed copies of GTA 6 at a slightly cheaper price at retailers like Amazon, the demand likely won\u2019t lead to any notable price drops around Christmas \u2013 especially as it\u2019s such a highly anticipated game.\u00a0<\/p>\n<p>Just recently, Zelnick <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/08\/07\/gta-6-boss-says-discs-dont-really-make-sense-predicts-streaming-future-29324648\/\">addressed the lack of physical disc<\/a> in boxed copies of GTA 6, saying that they \u2018don\u2019t really make sense for the consumer\u2019.\u00a0 <\/p>\n<p>GTA 6 is set to launch across <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/playstation-5\/\">PlayStation 5<\/a> and <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/xbox\/\">Xbox<\/a> Series X\/S on November 19, 2026.\u00a0<\/p>\n<figure class=\"img-container shareable-item wp-caption\">\n<div class=\"img-wrap\">\n\t\t<img width=\"646\" height=\"363\" src=\"https:\/\/metro.co.uk\/wp-content\/uploads\/2026\/06\/SEI_301932340-0a8a.jpg?quality=90&amp;strip=all&amp;w=646\" class=\"article-image wp-image-28831765\" alt=\"GTA 6 artwork of the two main characters\" decoding=\"async\" loading=\"lazy\"\/>\t<\/div><figcaption>GTA 6 launches in November (Rockstar Games)<\/figcaption><\/figure>\n<p><strong><em>Email\u00a0<a href=\"https:\/\/metro.co.uk\/2026\/08\/11\/gta-6-90-ultimate-edition-outselling-standard-version-reveals-take-two-29349852\/mailto:gamecentral@metro.co.uk\">gamecentral@metro.co.uk<\/a>, leave a comment below,\u00a0<a href=\"https:\/\/twitter.com\/GameCentral\">follow us on Twitter<\/a>.<\/em><\/strong><\/p>\n<p>To submit Inbox letters and Reader\u2019s Features more easily, without the need to send an email, just use our\u00a0<a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/submit-stuff\/\">Submit Stuff page here<\/a>.<\/p>\n<p>For more stories like this,\u00a0<a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/entertainment\/gaming\/\" target=\"_blank\" rel=\"noreferrer noopener\">check our Gaming page<\/a>.<\/p>\n<p class=\"metro-more-link\"><svg><title>Arrow<\/title>\n<use xlink:href=\"#common-right-arrow\" href=\"#common-right-arrow\"\/><\/svg><span class=\"mor-link\" data-track-module=\"mor-link_article\">MORE: <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/08\/11\/games-inbox-no-mans-sky-worth-playing-10-years-29347344\/?ico=more_text_links\" class=\"\">Games Inbox: Is No Man\u2019s Sky worth playing 10 years on?<\/a><\/span><\/p>\n<p class=\"metro-more-link\"><svg><title>Arrow<\/title>\n<use xlink:href=\"#common-right-arrow\" href=\"#common-right-arrow\"\/><\/svg><span class=\"mor-link\" data-track-module=\"mor-link_article\">MORE: <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/08\/11\/pokemon-pokopia-bubbly-basin-review-return-gamings-cosiest-post-apocalypse-29343830\/?ico=more_text_links\" class=\"\">Pok\u00e9mon Pokopia: Bubbly Basin review \u2013 return to gaming\u2019s cosiest post-apocalypse<\/a><\/span><\/p>\n<p class=\"metro-more-link\"><svg><title>Arrow<\/title>\n<use xlink:href=\"#common-right-arrow\" href=\"#common-right-arrow\"\/><\/svg><span class=\"mor-link\" data-track-module=\"mor-link_article\">MORE: <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/08\/10\/marvel-tokon-fighting-souls-gets-new-pc-patch-game-launch-goes-badly-29345405\/?ico=more_text_links\" class=\"\">Marvel T\u014dkon: Fighting Souls gets new PC patch as game launch goes badly<\/a><\/span><\/p>\n<section id=\"share-buttons-bottom\" class=\"share-buttons share-buttons-bottom\"><a class=\"metro-button share-bar-comments\" data-vars-position=\"bottom\" href=\"#metro-comments-container\"><br \/>\n\t\t\t<span><svg><title>Comment now<\/title>\n<use xlink:href=\"#social-comment\" href=\"#social-comment\"\/><\/svg><\/span><br \/>\n\t\t\t<span class=\"share-bar-comments__label\">Comments<\/span><br \/>\n\t\t<\/a><a data-ico=\"hyperlink-article\" class=\"metro-button share-bar-preferred-source\" data-vars-position=\"bottom\" href=\"https:\/\/google.com\/preferences\/source?q=https:\/\/metro.co.uk\" target=\"_blank\"><br \/>\n\t\t\t\t<span><svg><title>Add Metro as a Preferred Source on Google<\/title>\n<use xlink:href=\"#social-preferred-source\" href=\"#social-preferred-source\"\/><\/svg><\/span><br \/>\n\t\t\t\t<span class=\"share-bar-preferred-source__label\">Add as preferred source<\/span><br \/>\n\t\t\t<\/a><\/section>\n<div class=\"newsletter-end-card accent--gaming\">\n<div class=\"newsletter-end-card__inner\">\n<h4>GameCentral<\/h4>\n<p>Sign up for exclusive analysis, latest releases, and bonus community content.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><script async=\"async\" data-cfasync=\"false\" src=\"https:\/\/pl30214220.effectivecpmnetwork.com\/9ab3d4df8a7e1a6171e16ddbf732cc19\/invoke.js\"><\/script>\r\n<div id=\"container-9ab3d4df8a7e1a6171e16ddbf732cc19\"><\/div>\r\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>People really want these \u201980s outfits (Rockstar Games) Take-Two Interactive has revealed most people are \u2018skewing\u2019 towards the GTA 6 Ultimate Edition, as the company rules out Christmas discounts.\u00a0 The price of GTA 6 had been the source of much dread ahead of its announcement, but it turned out to be more reasonable than expected.\u00a0&#8230;<\/p>\n","protected":false},"author":1,"featured_media":38778,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/metro.co.uk\/wp-content\/uploads\/2026\/06\/SEI_302679203-dcc6_1786442262.jpg?quality=90&strip=all&w=1200&h=630&crop=1","fifu_image_alt":"","footnotes":""},"categories":[20],"tags":[],"class_list":["post-38777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrity-gossip"],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts\/38777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=38777"}],"version-history":[{"count":0,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts\/38777\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/media\/38778"}],"wp:attachment":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=38777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=38777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=38777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}