{"id":3282,"date":"2026-07-10T22:36:41","date_gmt":"2026-07-10T17:36:41","guid":{"rendered":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/?p=3282"},"modified":"2026-07-10T22:36:41","modified_gmt":"2026-07-10T17:36:41","slug":"sam-fender-and-olivia-deans-rein-me-in-makes-history-as-longest-running-british-number-one-of-all-time","status":"publish","type":"post","link":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/?p=3282","title":{"rendered":"Sam Fender and Olivia Dean&#8217;s &#8216;Rein Me In&#8217; makes history as longest-running British Number One of all time"},"content":{"rendered":"<p><script>\r\n  atOptions = {\r\n    'key' : '644b717812d811d6a1c1fc5b6ccd6fa6',\r\n    'format' : 'iframe',\r\n    'height' : 90,\r\n    'width' : 728,\r\n    'params' : {}\r\n  };\r\n<\/script>\r\n<script src=\"https:\/\/www.highperformanceformat.com\/644b717812d811d6a1c1fc5b6ccd6fa6\/invoke.js\"><\/script>\r\n<br \/>\n<\/p>\n<div>\n<p><a href=\"https:\/\/www.nme.com\/artists\/sam-fender\">Sam Fender<\/a> and <a href=\"https:\/\/www.nme.com\/artists\/olivia-dean\">Olivia Dean<\/a>\u2018s \u2018Rein Me In\u2019 has made history by becoming the longest-running British Number One single of all time.<\/p>\n<p><a href=\"https:\/\/www.nme.com\/news\/music\/sam-fender-and-olivia-dean-officially-release-rein-me-in-duet-3871433\">The two artists officially released the collaborative version<\/a> of the <a href=\"https:\/\/www.nme.com\/reviews\/album\/sam-fender-people-watching-review-3840019\">\u2018People Watching\u2019<\/a> track last summer, after <a href=\"https:\/\/www.nme.com\/news\/music\/watch-olivia-dean-join-sam-fender-to-perform-rein-me-in-at-his-biggest-headline-show-to-date-3868014\">they performed it live together at Fender\u2019s shows in London<\/a> and <a href=\"https:\/\/www.nme.com\/news\/music\/watch-cmat-and-olivia-dean-join-sam-fender-on-stage-in-newcastle-3870093\">Newcastle<\/a>.<\/p>\n<ul class=\"post-content-read-more\">\n<li><strong>READ MORE:\u00a0<a href=\"https:\/\/www.nme.com\/reviews\/live\/olivia-dean-live-in-glasgow-art-of-loving-live-tour-3941920\">Olivia Dean live in Glasgow: a new popstar\u2019s victory lap<\/a><\/strong><\/li>\n<\/ul>\n<p>In May, <a href=\"https:\/\/www.nme.com\/news\/music\/watch-olivia-dean-and-sam-fender-celebrate-nine-weeks-at-uk-number-one-with-surprise-live-performance-of-rein-me-in-3943750\">the pair celebrated\u00a0nine non-consecutive weeks at the top spot on the UK singles chart<\/a> by delivering <a href=\"https:\/\/www.nme.com\/news\/music\/watch-olivia-dean-and-sam-fender-celebrate-nine-weeks-at-uk-number-one-with-surprise-live-performance-of-rein-me-in-3943750\">a joint rendition during Dean\u2019s headline concert at London\u2019s O2<\/a>. The collab <a href=\"https:\/\/www.nme.com\/news\/music\/sam-fender-breaks-record-to-score-first-number-one-single-as-charli-xcx-tops-uk-album-chart-3930609\">earned Fender his first UK Number One single<\/a>, and gave Dean her second following <a href=\"https:\/\/www.nme.com\/news\/music\/olivia-dean-reveals-man-i-need-was-almost-not-a-single-and-says-shed-compete-on-strictly-come-dancing-3940745\">\u2018Man I Need\u2019<\/a>.<\/p>\n<p>Its 35-week climb broke the previous record of 19 weeks in the UK top 40, set by <a href=\"https:\/\/www.nme.com\/artists\/ed-sheeran\">Ed Sheeran<\/a>\u2019s \u2018Thinking Out Loud\u2019 in 2014. <a href=\"https:\/\/www.nme.com\/news\/music\/here-are-all-the-winners-from-the-brit-awards-2026-3932027\">Fender and Dean\u2019s team-up bagged them the Song Of The Year award at the BRITs 2026<\/a>, too.<\/p>\n<p>Now, it\u2019s been revealed that the track has spent a record-breaking 16th week at Number One in the UK. The feat sees \u2018Rein Me In\u2019 overtake\u00a0<a href=\"https:\/\/www.nme.com\/artists\/wet-wet-wet\">Wet Wet Wet<\/a>\u2019s \u2018Love Is All Around\u2019, which held the British record for more than 30 years after spending 15 weeks at the top spot in 1994. <a href=\"https:\/\/www.nme.com\/news\/music\/sam-fender-and-olivia-dean-tie-with-wet-wet-wets-number-one-record-with-reign-me-in-3954968\">Fender and Dean had tied with the Scottish group last week<\/a>.<\/p>\n<p><iframe loading=\"lazy\" title=\"Sam Fender, Olivia Dean - Rein Me In (Official Video)\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/3triLkS0nq4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>The single now also equals <a href=\"https:\/\/www.nme.com\/artists\/bryan-adams\">Bryan Adams<\/a>\u2019 \u2018(Everything I Do) I Do It For You\u2019 (1991) as the joint second-longest-running Number One single of all time, behind Frankie Laine\u2019s \u2018I Believe\u2019 from 1958.<\/p>\n<p>Ben Mortimer, President, Polydor Label Group, said: \u201cFrom the beginning, we knew that \u2018Rein Me In\u2019 had a rare quality, so it was important to give it the space and support needed to grow.<\/p>\n<p>\u201cWatching it build has been incredibly rewarding \u2013 that kind of sustained success doesn\u2019t happen by accident, it takes brilliant artists and a dedicated team.\u201d<\/p>\n<p>He added: \u201cBreaking a record that has stood for more than 30 years is a remarkable achievement for Sam and Olivia, and we are incredibly proud to have played a part.\u201d<\/p>\n<p>Jo Charrington, President, Capitol UK, commented: \u201cThis is the duet of the decade. What Olivia and Sam have achieved with \u2018Rein Me In\u2019 is incredibly special.<\/p>\n<p>\u201cTo see Olivia\u2019s voice and artistry connect with people on this scale, alongside an artist as brilliant as Sam, has been wonderful to watch.\u201d<\/p>\n<p><figure id=\"attachment_3921934\" aria-describedby=\"caption-attachment-3921934\" style=\"width: 2000px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-3921934\" src=\"https:\/\/www.nme.com\/wp-content\/uploads\/2026\/01\/NMEAR_NME-READING-2023-SAM-FENDER-LIVE-ANDY-FORD-7@2000x1270.jpg\" alt=\"Sam Fender performing at Reading 2023, photo by Andy Ford\" width=\"2000\" height=\"1270\" srcset=\"https:\/\/www.nme.com\/wp-content\/uploads\/2026\/01\/NMEAR_NME-READING-2023-SAM-FENDER-LIVE-ANDY-FORD-7@2000x1270.jpg 2000w, https:\/\/www.nme.com\/wp-content\/uploads\/2026\/01\/NMEAR_NME-READING-2023-SAM-FENDER-LIVE-ANDY-FORD-7@2000x1270-400x254.jpg 400w, https:\/\/www.nme.com\/wp-content\/uploads\/2026\/01\/NMEAR_NME-READING-2023-SAM-FENDER-LIVE-ANDY-FORD-7@2000x1270-800x508.jpg 800w, https:\/\/www.nme.com\/wp-content\/uploads\/2026\/01\/NMEAR_NME-READING-2023-SAM-FENDER-LIVE-ANDY-FORD-7@2000x1270-696x442.jpg 696w, https:\/\/www.nme.com\/wp-content\/uploads\/2026\/01\/NMEAR_NME-READING-2023-SAM-FENDER-LIVE-ANDY-FORD-7@2000x1270-1392x884.jpg 1392w, https:\/\/www.nme.com\/wp-content\/uploads\/2026\/01\/NMEAR_NME-READING-2023-SAM-FENDER-LIVE-ANDY-FORD-7@2000x1270-1068x678.jpg 1068w\" sizes=\"(max-width: 2000px) 100vw, 2000px\"\/><figcaption id=\"caption-attachment-3921934\" class=\"wp-caption-text\">Sam Fender performing at Reading 2023. Credit: Andy Ford for NME<\/figcaption><\/figure>\n<\/p>\n<p>Fender and Dean\u2019s duet took 35 weeks from its first UK chart entry to reach Number One, breaking the record for the longest climb to the top when it first hit the summit this February.<\/p>\n<p>At the time, Dean occupied three of the top four spots on the UK singles chart, with \u2018So Easy (To Fall In Love)\u2019 rising to Number Two and her previous chart-topper \u2018Man I Need\u2019 coming in at Number Four.<\/p>\n<p>\u2018Rein Me In\u2019 is the longest-running UK Number One of the 2020s, and the only single in UK chart history to climb back to the top position four times during the same chart run.<\/p>\n<p><figure id=\"attachment_3897186\" aria-describedby=\"caption-attachment-3897186\" style=\"width: 2000px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-3897186\" src=\"https:\/\/www.nme.com\/wp-content\/uploads\/2025\/10\/Live-olivia-dean.jpg\" alt=\"Olivia Dean\" width=\"2000\" height=\"1270\" srcset=\"https:\/\/www.nme.com\/wp-content\/uploads\/2025\/10\/Live-olivia-dean.jpg 2000w, https:\/\/www.nme.com\/wp-content\/uploads\/2025\/10\/Live-olivia-dean-400x254.jpg 400w, https:\/\/www.nme.com\/wp-content\/uploads\/2025\/10\/Live-olivia-dean-800x508.jpg 800w, https:\/\/www.nme.com\/wp-content\/uploads\/2025\/10\/Live-olivia-dean-696x442.jpg 696w, https:\/\/www.nme.com\/wp-content\/uploads\/2025\/10\/Live-olivia-dean-1392x884.jpg 1392w, https:\/\/www.nme.com\/wp-content\/uploads\/2025\/10\/Live-olivia-dean-1068x678.jpg 1068w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\"\/><figcaption id=\"caption-attachment-3897186\" class=\"wp-caption-text\">Olivia Dean. CREDIT: Press<\/figcaption><\/figure>\n<\/p>\n<div id=\"playlist-player-jwplayer\">\n<div class=\"playlist-player-container\">\n<p>As well as its 16 weeks at Number One, the track has now spent 55 consecutive weeks in the UK top 40, 28 consecutive weeks in the UK top 10, and 38 weeks in total inside the UK top 10.<\/p>\n<p>These figures make it the longest consecutive top 40 run in history, the longest top 10 run in 73 years, the second-longest consecutive top 10 run ever, and the outright record-holder for the most weeks in the UK top 10 for any non-Christmas single.<\/p>\n<p>The collab is also only the second single in history to spend a full calendar year in the UK top 40.<\/p>\n<p><iframe loading=\"lazy\" title=\"Olivia Dean: \u201cEverybody knows that the music industry is a boys club\u201d | Girls To The Front\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/_PEx7AUwRkc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Earlier this year, <a href=\"https:\/\/www.nme.com\/news\/music\/ivor-novellos-2026-full-winners-list-thom-yorke-sam-fender-rosalia-3946796\">Fender was\u00a0the recipient of the Songwriter Of The Year award at the Ivor Novellos<\/a>. <a href=\"https:\/\/www.nme.com\/artists\/elton-john\">Elton John<\/a> presented the artist with the prize, describing him as \u201cone of the greatest lyricists Britain has ever produced\u201d.<\/p>\n<p>Nodding to\u00a0the ongoing success of \u2018Rein Me In\u2019, John joked: \u201cThe only thing I\u2019ll say is, for Christ\u2019s sake, you\u2019ve been at Number One for 12 weeks now, bugger off!\u201d<\/p>\n<p>Meanwhile, <a href=\"https:\/\/www.nme.com\/news\/music\/bet-awards-2026-check-out-the-full-winners-list-and-see-all-the-performances-3953885\">Olivia Dean won the Best New Artist statue at the BET Awards<\/a> last month. <a href=\"https:\/\/www.nme.com\/news\/music\/here-are-all-the-winners-from-the-brit-awards-2026-3932027\">She cleared up at this year\u2019s BRITs<\/a> in February, with her wins including Album Of The Year for<a href=\"https:\/\/www.nme.com\/reviews\/album\/olivia-dean-the-art-of-loving-review-3895288\"> \u2018The Art Of Loving\u2019<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><script>\n  !function(f,b,e,v,n,t,s)\n  {if(f.fbq)return;n=f.fbq=function(){n.callMethod?\n  n.callMethod.apply(n,arguments):n.queue.push(arguments)};\n  if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';\n  n.queue=[];t=b.createElement(e);t.async=!0;\n  t.src=v;s=b.getElementsByTagName(e)[0];\n  s.parentNode.insertBefore(t,s)}(window, document,'script',\n  'https:\/\/connect.facebook.net\/en_US\/fbevents.js');\n  fbq('consent', 'revoke');\n  fbq('init', '370979561341328');\n  fbq('track', 'PageView');\n<\/script><br \/>\n<br \/><script async=\"async\" data-cfasync=\"false\" src=\"https:\/\/pl30214220.effectivecpmnetwork.com\/9ab3d4df8a7e1a6171e16ddbf732cc19\/invoke.js\"><\/script>\r\n<div id=\"container-9ab3d4df8a7e1a6171e16ddbf732cc19\"><\/div>\r\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sam Fender and Olivia Dean\u2018s \u2018Rein Me In\u2019 has made history by becoming the longest-running British Number One single of all time. The two artists officially released the collaborative version of the \u2018People Watching\u2019 track last summer, after they performed it live together at Fender\u2019s shows in London and Newcastle. READ MORE:\u00a0Olivia Dean live in&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.nme.com\/wp-content\/uploads\/2025\/06\/fender-dean@2000x1270.jpg","fifu_image_alt":"","footnotes":""},"categories":[20],"tags":[],"class_list":["post-3282","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrity-gossip"],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts\/3282","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3282"}],"version-history":[{"count":0,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts\/3282\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/media\/3283"}],"wp:attachment":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3282"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3282"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}