{"id":13016,"date":"2026-07-21T23:43:11","date_gmt":"2026-07-21T18:43:11","guid":{"rendered":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/?p=13016"},"modified":"2026-07-21T23:43:11","modified_gmt":"2026-07-21T18:43:11","slug":"john-legend-joins-bang-olufsen-as-global-brand-ambassador","status":"publish","type":"post","link":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/?p=13016","title":{"rendered":"John Legend Joins Bang &#038; Olufsen as Global Brand Ambassador"},"content":{"rendered":"<p><script>\r\n  atOptions = {\r\n    'key' : '644b717812d811d6a1c1fc5b6ccd6fa6',\r\n    'format' : 'iframe',\r\n    'height' : 90,\r\n    'width' : 728,\r\n    'params' : {}\r\n  };\r\n<\/script>\r\n<script src=\"https:\/\/www.highperformanceformat.com\/644b717812d811d6a1c1fc5b6ccd6fa6\/invoke.js\"><\/script>\r\n<br \/>\n<\/p>\n<div>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t<a href=\"https:\/\/www.hollywoodreporter.com\/t\/john-legend\/\" id=\"auto-tag_john-legend_1\" data-tag=\"john-legend\">John Legend<\/a> is singing a new tune for Bang &amp; Olufsen. <\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tThe acclaimed singer-songwriter \u2014\u00a0a multiple Grammy Award winner and one of the youngest to achieve EGOT status \u2014\u00a0has signed a two-year deal to join the Danish sound and tech experts as global brand ambassador. During that time, Bang &amp; Olufsen and John Legend will showcase a shared vision \u201cthrough curated performances, cultural moments and storytelling, with each activation reflecting the idea that beautiful sound is born from true craftsmanship. More specifics on those events and activations will be revealed in the coming months.<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tIn announcing the deal, Bang &amp; Olufsen cited the multi platinum musician, producer, activist and EGOT winner\u2019s career as one \u201cdefined by restraint, detail and emotional honesty,\u201d as he has created music that \u201cresonates through intention and clarity. His work has become part of a global cultural fabric, known for its timelessness and emotional depth.\u201d As such, he was tapped to embody Bang &amp; Olufsen\u2019s Beautiful Sound philosophy, which is defined as the \u201cseamless marriage of flawless acoustic engineering, timeless Scandinavian design and uncompromising craftsmanship.\u201d<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:1018px\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1354\/1018)*100%);\">\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2026\/07\/John-Legend-BeoGrace_-3x4-1.jpg?w=1018\" alt=\"\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"1354\" width=\"1018\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  lrv-u-padding-tb-025\">\n<p>\t\t\t\t\t<span class=\"a-font-secondary-s lrv-u-margin-r-025\">Legend with Bang &amp; Olufsen <a href=\"https:\/\/www.bang-olufsen.com\/en\/us\/earphones\/beograce?variant=beograce-natural-aluminium\" rel=\"nofollow\" target=\"_blank\">Beo Grace earbuds.<\/a><\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-accent-uppercase-xs lrv-u-color-grey-dark\">Courtesy of Bang &amp; Olufsen<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cJohn Legend is an artist whose work reflects a rare balance of discipline and emotional openness,\u201d praised Bang &amp; Olufsen interim CEO Nikolaj Wendelboe. \u201cThis partnership is about alignment at the highest level of craft, artistry, and a shared belief that music should be felt as much as it is heard. Together, we are building something refined yet powerful, where sound and emotion meet without interference.\u201d<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tLegend returned the favor by saying he didn\u2019t just join the brand because they asked; he has a long history of admiration for what they do \u2014 and he already owned their wares.<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cBang &amp; Olufsen has been one of my favorite audio brands for years. As a longtime owner of their products, I\u2019ve always been drawn to the way they combine beautiful sound with timeless design. Their products are crafted with incredible attention to detail, and I\u2019ve spent time in their listening rooms over the years experiencing music in a way that feels true to how it was intended to be heard,\u201d said Legend. \u201cI love that Bang &amp; Olufsen approaches both sound and design with the same level of care and craftsmanship, creating products that are as beautiful to live with as they are to listen to. I\u2019m thrilled to be partnering with the brand because we share a passion for creativity, quality, and creating experiences that connect with people on an emotional level.\u201d<\/p>\n<\/div>\n<script async=\"async\" data-cfasync=\"false\" src=\"https:\/\/pl30214220.effectivecpmnetwork.com\/9ab3d4df8a7e1a6171e16ddbf732cc19\/invoke.js\"><\/script>\r\n<div id=\"container-9ab3d4df8a7e1a6171e16ddbf732cc19\"><\/div>\r\n\n","protected":false},"excerpt":{"rendered":"<p>John Legend is singing a new tune for Bang &amp; Olufsen. The acclaimed singer-songwriter \u2014\u00a0a multiple Grammy Award winner and one of the youngest to achieve EGOT status \u2014\u00a0has signed a two-year deal to join the Danish sound and tech experts as global brand ambassador. During that time, Bang &amp; Olufsen and John Legend will&#8230;<\/p>\n","protected":false},"author":1,"featured_media":13017,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.hollywoodreporter.com\/wp-content\/uploads\/2026\/07\/John-Legend-0186.jpg?crop=0px%2C55px%2C2250px%2C1259px&resize=1440%2C810","fifu_image_alt":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-13016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pics-news"],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts\/13016","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13016"}],"version-history":[{"count":0,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/posts\/13016\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=\/wp\/v2\/media\/13017"}],"wp:attachment":[{"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13016"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13016"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usnews-14267fa.ingress-comporellon.ewp.live\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13016"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}